Everything You Need to Know About the Fringe Day at ATOMICON

Have you got your ticket for this year’s ATOMICON yet? We’re SO excited and can’t wait to welcome you back to the best event for UK entrepreneurs!

Last year was such a blast, but this time, we’re delivering even more value, because we’ve listened to your feedback and improved our Fringe Day!

ATOMICON is kicking off even earlier, so you’ll have the chance to get fired up, sharpen your skills, and find your tribe before the main stage lights up! Attend insanely valuable expert workshops, meet online pals IRL, and enjoy the buzz of our official pre-party.

Are you in? Let’s make ATOMICON 2024 the very best yet, starting with an AWESOME Fringe Day!

About ATOMICON (for newbies!)

For anyone new to ATOMICON, here’s the scoop… It’s not a boring conference. Our event is tailored to inspire a wide range of businesses, so you can learn, get connected, and discover smart ways to grow your business.

With a select lineup of high-profile speakers (like legendary icon Davina McCall!), the talks are focused on sales, marketing, and entrepreneur life. So if they sound like things you’re interested in, ATOMICON is the place to be.

Why did we improve the ATOMICON Fringe Event?

So, why have we extended the Fringe event? There hasn’t been an ATOMICON so far where someone hasn’t asked us to make it LONGER! So this year we did…

Our new Fringe Day is about giving you the time and space to immerse yourself in learning, start conversations early, and make the most of every single moment you spend with us. We’re all about offering extra value and pushing boundaries.

We want your ATOMICON to be the best business conference you’ve ever been to, so it’s utterly unforgettable!

So, what exactly is the Fringe Day at ATOMICON?

Fringe Day is kickstarting the ATOMICON experience with a bang!

ATOMICON is on Tuesday the 18th of June, so the Fringe Day is a bonus day of activities the day before the main event, on Monday the 17th of June 2024. It means people can extend their trip and get more out of the (already awesome) ATOMICON experience.

But how have we designed it so you get the best, most enjoyable run-up to the main event? Let’s break it down.

1. Workshops: Your brain food sessions

These aren’t run-of-the-mill lectures. They’re interactive, deep-dive sessions designed to supercharge your skills and knowledge. Want to get into the latest marketing strategies, sales hacks, and growth tactics? Well, this is where it happens. A little heads-up, though: these bad boys require a separate purchase. Why? Because, with exclusive access to industry leaders, actionable insights, and personalised advice, they’re worth it.

2. Meet Ups: “Hey, I know you from Instagram!”

Next, there are the meet-ups. This is where ATOMICON starts to sparkle with a community vibe. From the get-go, you’ll feel right at home. These meet-ups are part of your ATOMICON ticket (no extra purchase is necessary here!). It’s your chance to connect, share, and laugh with fellow attendees.

3. Networking Parties: Time to let your hair down

And then, there’s the networking party! Our official pre-party is the perfect way to unwind, mingle, and get into the ATOMICON spirit! Included in your ticket is this laid-back event, where you can meet fellow attendees, speakers…and us!

Sharpen your skills at the ATOMICON Fringe Workshops

Our Fringe workshops are organised to align with what’s happening at our main event and give you a taste of what’s to come, along with a valuable learning experience. Let’s look at what to expect:

1. Build your business confidence & become unstoppable! – Teresa Heath-Wareing

Ready to meet a real game-changer? We’d like to introduce you to the phenomenal Teresa Heath-Wareing! She’s the perfect person to build your confidence. Buckle up; her workshop will take your ATOMICON confidence from zero to hero.

Why confidence matters

Confidence is your best friend in business, and you need to adopt a sales mindset to turn potential into success. If you believe in your value, offer and ability to make a difference, then the sky’s the limit.

Workshop highlights:

• Unlocking your confidence: Learn strategies that boost self-assurance and project it in every pitch.
• Mindset makeover: Shift your mindset and see opportunities where others see obstacles.
• Sales mastery: Enhance your sales process to make it more effective and less stressful.
• Networking like a pro: Make genuine connections that open doors and create new opportunities.

Meet Teresa Heath-Wareing

Teresa is a powerhouse of marketing know-how and positive energy. She has years of experience helping entrepreneurs and businesses turn their dreams into reality and knows exactly what it takes to stand out. Are you ready to be inspired?

Workshop Details:

• Time: 12.30 pm – 3.30 pm
• Date: 17th June 2024
• Location: Copthorne Hotel, Newcastle-upon-Tyne
• Price: £120

2. Double your revenue with sales content – Martin Huntbach and Lyndsay Cambridge

Have you ever wondered how some businesses manage to capture attention AND keep it, turning followers into fans and clicks into cash? It’s easier than you think with killer sales content! Martin Huntbach and Lyndsay Cambridge are here to spill the beans – and trust us, you don’t want to miss it.

The power of content

These days, content is king…but not all content wears the crown! It’s the quality, relevance, and impact of your content that will transform your sales game.

What you’ll learn:

• Content strategy secrets: Craft a knock-out strategy that attracts AND converts.
• Engagement tactics: Create content that sparks conversations and builds relationships.
• Conversion techniques: Turn your audience into paying customers without feeling too ‘salesy’.
• Measuring success: Understand your data and how to use it to your advantage.

Meet Martin & Lyndsay of Jammy Digital

Husband-and-wife team and digital marketing experts Martin Huntbach and Lyndsay Cambridge are passionate about helping businesses just like yours to thrive. With a track record of turning bland content plans into sales-generating machines, they know exactly what it takes to make online content work harder for you.

Workshop Details:

• Time: 12.30 pm – 3.30 pm
• Date: 17th June 2024
• Location: Copthorne Hotel, Newcastle-upon-Tyne
• Price: £120

3. Become a fully booked speaker – Lauren Davis

Stepping onto a stage can be a game-changer for your business and personal brand. But if the thought of speaking in front of an audience feels completely overwhelming, fear not! Lauren Davis will turn anxious overwhelm into excitement and you into a sought-after speaker.

The speaker’s journey

Embarking on a speaking journey isn’t just about sharing your knowledge; it opens doors to new opportunities and accelerates business growth. But if the thought of it just gives you fear, listen to Lauren – or, for now, learn how to become a paid speaker and conquer your jitters.

What you’ll uncover:

• Finding your unique speaking niche: Discover how to express your passion so audiences can’t get enough.
• Crafting signature talks: Learn the art of creating compelling, memorable presentations that resonate.
• Pitching like a pro: Master proven techniques on pitching yourself to event organisers and platforms.
• Building your speaking brand: Learn strategies to establish yourself as a go-to expert in your field.
• Engaging Your Audience: Pick up tips to connect with your audience and make every word count.

Meet Lauren Davis

As an expert speaking coach, Lauren turns emerging speakers into stars. With a knack for branding and a passion for storytelling, she’s helped countless entrepreneurs find their voice, craft their message, and perform confidently.

Workshop Details:

• Time: 12.30 pm – 3.30 pm
• Date: 17th June 2024
• Location: Copthorne Hotel, Newcastle-upon-Tyne
• Price: £120

Network with fellow ATOMICON attendees at the Meet-ups and Masterminds

This year, the day before our main ATOMICON event, we’re giving you more opportunities to get to know more people through our Meet Ups and Masterminds programme!

Why? Because magic happens when like-minded individuals connect, share ideas, and support each other’s growth.

Why networking is so important:

• Expand your circle: Meet entrepreneurs, creatives, and thinkers from various industries. Your next big idea or partnership could be just one conversation away.
• Learn from peers: Gain insights and advice from other people who’ve been where you are. Every master was once a disaster!
• Friendly faces: Meet online buddies in person. It’s so powerful to meet other entrepreneurs and bond through shared experiences and laughs!

Big Community Mixer

Get ready to mingle at our Big Community Mixer from 5.30 pm on Fringe Day! This is a gathering for people who are also part of a wider community, such as:

• Freelancer Magazine
• The Two Lauras
• The M Guru
• The Marketing Meetup
• I Am The Queen Bee
• Digital Women
• Curious Entrepreneurs
• Being Freelance
• Rebels (our accelerator programme!)
• IPSE

If you’re not already part of those communities, you can join them before ATOMICON if you wish. It’s a great opportunity to meet people before the big day.

What’s the deal?

• Diverse groups and communities: Whether you’re a solo entrepreneur, a digital marketing guru, a creative genius, or a sales superstar, there’s a community at the Mixer for you.
• Meeting times made easy: Kicking off at the perfect post-workshop, pre-dinner time, the Mixer is a golden hour to connect. It’s timed to be the ideal transition from a day of learning to an evening of relaxation in good company.

Why you can’t miss it:

This mixer celebrates the communities that bring together awesome entrepreneurs to focus on learning, developing, and friendship. These community groups are usually where you’ll find your next amazing collaborator, mentor, or friend. At ATOMICON, every conversation has the potential to spark something incredible – trust us, we’ve seen it happen.

Official Pre-Party

Excitement will start to bubble at the Official Pre-Party from 7 pm – and you’re already invited! It’s a relaxed get-together where all you have to do is have a good time and meet some incredible people.

Why you’ll love the Pre-Party

• Dress code: For a bit of fun, we encourage people to dig out their jazzy shirts, and offer prizes for the jazziest display. But don’t worry if you don’t own anything ‘jazzy’ – dress in whatever makes you feel the most comfortable! Normal casual wear is perfectly ok.
• Rub shoulders with the best: Want to chat with one of our expert speakers in a casual setting? Or share a laugh with us without a microphone in between? The pre-party is your chance.

Make the most of it

The Official Pre-Party is the perfect warm-up for our main event. You can ease into ATOMICON, make early connections, and set the tone for an awesome experience. Keep an eye out for details of the time and place, and join us in making the pre-party one to remember.

Get involved to make the most out of your ATOMICON ticket!

Excited to kick off ATOMICON? Well, Fringe Day is where the fun all begins.

Keep your eyes peeled on the #ATOMICON24 tag on Instagram and LinkedIn – it’s your sneak peek into this year’s event! ATOMICON is (and always will be) shaped by you, for you, and our Fringe Day is just another way of making it unforgettable.

Whether you’re a first-timer or a regular, the ATOMICON community is ready and waiting to welcome you. Book your Fringe Day experience NOW, and let’s make this our best year yet!