Rapidly Increase Sales for Your Small Business! 💰

We know that the one thing pretty much every small but mighty business owner wants is to increase sales. So, along with our friend, the awesome Gavin Bell, we started counting all the different things you can try to do just that. Aaaaand, we got lost somewhere around the 101 mark…😁

Yup, there really are countless strategies you can try to increase your sales…but you don’t have all day. And we reckon a blog post with over 100 tips might push anyone over the edge.😵 So we’ve asked Gavin to narrow it down to his top 5.

Take it away, Gavin!


 


RELATED VIDEOS:

▶ 3 Things We Did To Get MORE SALES (That No-One Does!)

▶ How to Increase Sales and Get More Customers | Sales Confidence

RELATED TRAINING FROM ATOMIC:

▶ Salestastic


We know that the one thing pretty much every small but mighty business owner wants is to increase sales. So, along with our friend, the awesome Gavin Bell, we started counting all the different things you can try to do just that. Aaaaand, we got lost somewhere around the 101 mark…😁

Yup, there really are countless strategies you can try to increase your sales…but you don’t have all day. And we reckon a blog post with over 100 tips might push anyone over the edge.😵 So we’ve asked Gavin to narrow it down to his top 5.

Take it away, Gavin!

1 Revive old connections

Sure, it sounds like a no-brainer but are you actually doing this?

As a business owner – as a brand – you’ve probably connected with thousands of people over the years. But how often do you keep in touch with those people? So often you make a connection, have a conversation there and then, and then forget all about them.

But every person you connect with is someone that could either turn out to be your ideal client or refer you to someone else who is. Perhaps not when you initially connect but a few years down the line you might turn out to be a perfect match.

And so my first tip is to reach out to the people in your network and ask them how they are. Reconnect with them and see whether or not it’s the right time for them to work with you.

You know, recently during lockdown, we actually decided to create a spreadsheet of all the people that we’ve connected with, whether they’d booked consultation calls with us or made an inquiry via our website. And as we made the list, I realised that we’ve never actually reconnected with these people from years ago and I wondered how they were getting on.

So we reached out to every single person manually and wrote them an email. It said something along the lines of, ‘hey, how’s it going? It’s been ages! When we last spoke, if I can remember, you had these different problems – how are things now? Would you be up for getting on a call to see how we can help?’

Guess what happened? From that ONE activity, we were able to add an additional £6,000 monthly recurring revenue to the business.💰

The money is right there, all you need to do is go out, find your warm prospects, those that already know who you are, and ask if the time is right.

2 Create a regular show

Just like Andrew and Pete do with their YouTube channel!

Creating a regular show like Andrew and Pete’s does two things;

Firstly, it establishes you as an expert in your space. We all pay attention to the media, right? If you are somebody that is controlling the media in your industry, then that positions you as an authority. It starts to build your audience.

And secondly, it gives you increased access to your dream customers. Because whether you create a Podcast, a blog, or a YouTube show, you can pick out your ideal client and interview them for your content. Cue an easy conversation with someone you’d love to work with!

In fact, if you’ve tried the old, ‘do you want to meet for coffee?’ and you’re just not getting anywhere, try asking, ‘do you want to come on my podcast?’ and see the difference as they jump at the chance to get in front of your audience.

So start blogging, start YouTubing, start creating a podcast, and distribute it to your dream customers to establish yourself as an authority. Then, interview your dream customers on the show, have those easy conversations and watch how much simpler it is to then lead into a sales conversation down the line.

 3 Build an email list

I know you’re busy building a social media following on Facebook, on Twitter, on Instagram, on LinkedIn, and that’s awesome. You should be doing that. But an even greater goal should be to take people from those platforms and get them onto your email list.

Because when it comes to your social media followers, you don’t own them, the platform does. And as soon as Facebook, Twitter or any of the rest of them shut you down for any reason (and it happens more often than you might think!), you’ve lost those people.

But if you’ve convinced those people to join your email list, you can market to them whenever you like. Any time you bring out a new offer, you can send it to your list. Any time you want more feedback, you can ask those on your list and get an instant response.

And for a little ‘tip within a tip’, I’d recommend you go and catch up with Andrew and Pete’s recent interview with email marketing heroes, Rob and Kennedy. They told the guys pretty much everything you need to know about building an email list and making more money from emails.

4 Make more offers

There is a very, very strong chance that you are not making enough offers in your business.

Because if you’re like 99% of the people I see, you’re in the habit of creating content for social media and providing amazing value without actually asking for the sale. It’s like we’ve all taken the Gary Vee methodology of constantly bringing value to people  – and doing that really, really well – but forgotten that we’re also here to make an ask, to make sales.

Now when I say ‘offers’, I don’t mean you should be going on social media and shouting, ‘I’m amazing, come and buy my stuff!’ but rather intertwining your value-providing posts with your current offers.

It’s simple maths. If you make one offer a year how much money do you think you’re gonna make, versus making an offer a day?

So, yeah, provide value but remember there’s no point in doing so if you never make the offers.

5 Create a funnel

And finally, to up those sales, create a funnel and start using paid advertising to drive people into that funnel.

Here’s the thing, folks, the reality is most of us as business owners are relying on luck to grow our businesses. We’re relying on things like networking events, referrals, word of mouth, and randomly posting on social media. What we don’t have is a system that brings people into our business predictably and consistently. Which is the one thing we really need as entrepreneurs and business owners.

Because predictable leads means predictable sales and predictable cash flow and that allows us to then delegate and scale. And if you want that predictability you can’t rely on luck – but you can rely on a funnel and a paid advertising system that consistently brings more people into your business.

So, there’s the value – here’s the offer!

I know that creating a funnel and paid advertising system can sound kind of daunting so I’m going to be running a full-day session for Atomic members. Over three sessions, I’m going to talk you through the whole process so you can start getting those predictable leads, increase your sales, and make a ton of cash. So grab your diary and put a big 💲💲 on Tuesday 24th November, from 9.00am to 3.00pm.

And I’ll see you there.

Back to you, Andrew and Pete!

Awesome advice there from Gavin, as expected.

Remember, if you want to get even more juicy knowledge from Gavin AND get loads more sales, we invite you to join our Plan Your Perfect Sales Funnel in a Day guided workshop with the man himself. By the end of the day, you’ll know the exact steps you need to create your own highly converting funnel – without the overwhelm.