In our #MustWatch Feature we scour the internet for only the best marketing videos and share them here for you to enjoy.
Today we bring you the AMAZING Marie Forleo, who created this video about local businesses, and what to do if you want more customers. Check it out…
Here’s a run down…
“How to get customers for your local business is always a hot topic. In this video you’ll learn 5 specific marketing tactics you can use immediately to get customers in the door of your local business.
While we focus on a cupcake business, no matter what you sell, you’ll get ideas you can use now!
#1 – The importance of staying in touch with prospects and customers and why having a business email list is the cheapest and easiest way to do it.
#2 – Why finding local partners to connect to and form with relationships with can sky rocket your reach.
#3 – A specific strategy you can use with social media to attract local customers.
#4 – How to highlight customer testimonials to show social proof.
#5 – Why you need to show people the key ways you are different to stand out in the crowd.
Thanks for watching!”
ps. If you are really keen to gather more business from your local area, don’t forget online too:
– Include your location prominently on your website homepage.
– Include your location in the footer or header so that if someone lands on another page first for example a blog or event page, they can see the location too.
– Improve your local SEO – You can kick this off yourself very easily by registering your business on Google: https://www.google.co.uk/business/ and also including your city and state/region in title tag and meta tag of your website homepage.
pps. How fun is Marie Forleo?!